Our Services

Exhibitions are a powerful marketing tool. We create concepts and fabricate a story around the brand. Our scope of work is to design the stall to leave an impact on the audience. We provide complete, integrated start-to-end solutions for exhibitions, right from designing and fabrication until dismantling.

We design the stall to meet the basic and advanced requirements of promoting the product or service of the brand. It is all about showing off your brand and creating awareness. The idea is to let consumers touch and feel, and create a connect with the brand by showcasing its products and services. It works as a great brand visibility opportunity, and we showcase our capability in design by making each stall creative and customised.

Our retail fabrication experience is based on our design process, and our emphasis is on creating effective brand recall. Design is a creative and commercial discipline that combines several areas of expertise in the design and construction of retail space. It allows a brand to connect with its target audience.

Without a doubt, effective design helps to boost customer understanding and enjoyment of the products and the brand itself, and therefore sales. Retail design helps to narrate the brand and product story, educate consumers about the pieces, and ultimately make the items displayed more desirable.

At Zeliant, a marcom company, we believe it is essential for brands to reach their customers in a creative way, to leave a strong brand awareness and recall. Our brand activation ideas bring awareness to the consumer and ensure that the brand is recalled when required.

We specialise in a result-oriented approach to provide a gamut of activation services, including mall activations, roadshows and promotional activities, or we deploy point-of-sale displays.

A gift is an element that brings positive emotions, takes into account the recipient’s needs, and expresses care. Customised gifting arranged by a brand has a purpose: to connect with the consumer. A thoughtful present should emphasise the connection between the recipient and the giver. It enhances the brand recall programmes we ideate for brands. Brand recall improves your chances of being associated with a particular service or product, gives you a competitive edge and, as long as the sentiment is positive, is one of the best kinds of free advertising.

Marketing collateral is any digital or printed material used to communicate or promote a company’s brand message, products or services. It covers formats ranging from printed brochures to point-of-sale posters, videos, e-books, newsletters, graphics and standees. A standee is a large, self-standing advertising display, often used to promote movies, products or events, or increasingly for point-of-sale advertising. We customise the same for our clients.

We at Zeliant create a visual language that is objective and serves its purpose: functional, economic and connected with social and cultural factors. Any design is expressive and communicates a lot about a brand. It influences what we think, the way we feel and the decisions we make. When it is exceptionally well done, good design is virtually invisible. We simply know the experience is seamless and enjoyable, which is why it becomes a medium between the brand and the target audience.

We focus on the basic design principles while creating an objective design: contrast, balance, emphasis, proportion, hierarchy, repetition, rhythm, pattern, white space, movement, variety and unity. Our process involves the fundamental aspects of visual language, which include shape, form, colour, line, value and texture. The three purposes that define design are function, communication and aesthetics.

Design opens up valuable opportunities for businesses, and its importance is often underestimated. The research and prototype stages of the design process generate new ideas and let us discover our customers’ needs and preferences, so that we can create a customised solution.